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website sizzle for Qualcomm

I led a team of visual and motion designers to create an animation showcasing Qualcomm's redesigned website and its strategic goals. Despite a tight production timeline, I elevated the video beyond a typical website sizzle by incorporating characterful moments and sleek transitions while meticulously managing my team.

In the early weeks, I worked with the design and copy teams to develop storyboards while directing motion R&D on promising design elements. During animation, I led a team of three motion designers, delegating scenes, providing detailed feedback, and animating hero elements that set the pacing for secondary animations.

services

animation, direction, art direction, design

agency: Code and Theory
creative direction by Peter Steiner
design by Alex Chen, August Creowski, and Kyle Gabouer
production by Donovan Tolledo
copy by William Winston
animated with Ibrahim Noon, Tom O'Connor, and Riley Walker